Lower Equity For Investors Over The Age of 50 | Dragons' Den

Edward Hollands, a 22 year old entrepreneur based in Derby entered the Den with a potentially lucrative advertising concept in the form of 'DrivenMedia' a concept that turns commercial trucks into mobile billboards for business clients. Jones’ ears had pricked at a different set of numbers, however, and he questioned why the business had been given a £300,000 valuation for the Dragons and a £50,000 valuation for Hollands’ investor friends, enquiring: “Is that because you think I’ve got more money than them?”

An international sensation, Dragon's Den features entrepreneurs pitching for investment in the Den from our Dragons, five venture capitalists willing to invest their own money in exchange for equity.

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