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Lakshmi.K.Mani (LIC ADO) talks about Direction | Achievers Video | Direction Institutions

Lakshmi.K.Mani (LIC ADO) talks about Direction | Achievers Video | Direction Institutions Lakshmi.K.Mani - Achiever of LIC ADO sharing her experience about Direction Institution and how Direction helped in her achievement.


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The Direction Group of Institutions is a premier coaching institute in Kerala. We have set up coaching institutions for different competitive examinations facilitating creative competition and sustainable competence among the candidates without compromising the quality of the learning process. Established in the year 2006, with a vision to support and develop students to pursue and realise their dreams, the institution has gained a momentum with the success in bank examination coaching. We expanded our horizon with various other schools for competitive examinations.



Our Vision

“Transforming young minds to aspire and achieve career success by imparting excellent education”.

Our Mission

“To establish educational and coaching institutions of high standards across the globe through cutting edge technology, advanced curriculum, quality infrastructure and creative resources”.

Our Values

Discipline- We believe that discipline is essential in moulding better citizens and eminent leaders of the future.

Integrity- We conduct our coaching in accordance with the highest standards of professional integrity.

Reliability- We are a reliable team committed to helping our students achieve their dreams.

Esprit de corps - We as a team take pride in achieving results through teamwork and employee empowerment.

Commitment to quality – Results through quality education is our utmost priority.

Teaching excellence- We believe in having the best from each field in our team to provide excellent education.

Innovation- Our team is committed to implementing innovative teaching techniques and employee development programs to achieve excellence in education.

Original - We take pride in providing quality materials prepared by our in-house faculty.

Navigate – Our excellent team helps the students in planning and directing the course of their professional lives.

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