Dragons Have No Clue Whether 'WHITE WITCH' is a TERRIBLE or BRILLIANT Brand Name | Dragons' Den IRL

Ruth Ruane is optimistic about her assortment of natural herbal health and beauty products. 'White Witch' - an environmentally conscious beauty business. The €100,000 investment will fuel her nationwide campaign and in return, the Dragon will receive 25% equity in White Witch - but will any Dragon want to be associated with it?

Original Broadcast Date:
Series 2, Episode 2.

An international sensation, Dragon's Den features entrepreneurs pitching for investment in the Den from our Dragons, five venture capitalists willing to invest their own money in exchange for equity.

#DragonsDen #WhiteWitch #WHY

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