On this episode Raquel Borras joins Kenneth and Sean to talk about how she created a brand on LinkedIn by owning who she is and putting herself out there to attract the right business connections. 3:33 - Building a brand
5:28 - Having a plan with your content
7:18 - Get out the instant ROI mindset
8:25 - Don’t under estimate the power of telling stories
9:58 - Go the opposite of what everyone else is doing
11:08 - Mapping out your content ahead of time
12:48 - Creating content in the moment
13:53 - Leveraging LinkedIn in a different way
17:18 - Putting yourself out there
18:48 - Owning who you are and who you aren’t
20:05 - Attracting the people you want to work with
Quotes
“You need to show your personal side to have a brand that connects with people”
“People want to hear your experiences and your stories”
“Do the type of content that feels right for you”
“I built a brand around being natural and real-time”
“If I can have people support be when I am being vulnerable, then I can do anything”
“ If you can be you from the beginning you will connect with the right people on Social Media”
Links
Mortgage Success Academy -onedollarmsa.com
Next Level Loan Officers -
Loan Officer Events -loanofficerevents.com
Social Media:
Facebook -
YouTube -
LinkedIn -
Raquel Borras LinkedIn -
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Next Level Loan Officers brings you in-depth conversations with the top mortgage team leaders, executives and branch managers in the country. We also feature mastermind sessions with influential coaches, consultants, experts and speakers. All so you can build the right team, systems and technology to scale your mortgage team to a hundred million without losing your YOU.
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